About Avery Jepson

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So far Avery Jepson has created 16 blog entries.

Using Consumers as Marketers

Using Consumers as Marketers In an evolving market where gaining brand exposure shifts from desired to required, utilizing any and all marketing tools will separate your business from the competition. One seemingly obvious marketing tool that sometimes seems to fall to the wayside is using consumers as marketers. Billboards and paid ads are [...]

By | 2018-10-16T15:33:11+00:00 October 16th, 2018|Branding, Clients|0 Comments

Top 10 Trendy Products of the Winter

Top 10 Trendy Products of the Winter As we are now firmly in the mist of the fall, it is time to start thinking about what products will be trending for this upcoming winter season. To guide you along your branding journey, we have provided a list of the top-10 trendy winter product [...]

By | 2018-10-02T15:53:23+00:00 October 2nd, 2018|Branding, Holiday|0 Comments

The Importance of Dealer Loader Items in the Beverage Industry

The Importance of Dealer Loader Items in the Beverage Industry From education to retail, promotional products have their place in industries far and wide. However, an industry where branded merchandise can have a truly profound impact is in the beverage industry. It seems that craft breweries are popping up left and right, the [...]

By | 2018-09-18T11:20:20+00:00 September 18th, 2018|Branding|0 Comments

The 3 Pillars of Promotional Marketing

The 3 Pillars of Promotional Marketing When you hear the word “marketing” you probably think about advertising campaigns on TV and a clever sales pitch trying to encourage you to purchase a certain product. While to an extent that is true, there is a much deeper strategy behind marketing and it is broken [...]

By | 2018-09-04T12:48:52+00:00 September 4th, 2018|Branding, Promotional Marketing|0 Comments

A Look Inside the Promotional Products Industry Offerings

A Look Inside the Promotional Products Industry Offerings Whether it’s getting a cup of coffee or selecting a supplier of promotional products, everyone has their preference. Personally, I prefer a medium iced coffee with cream and sugar from Dunkin’ Donuts. Like ordering your coffee, when selecting your promotional products supplier you want to [...]

By | 2018-08-21T12:46:04+00:00 August 21st, 2018|Promotional Products|0 Comments

Improving Brand Consistency

The Good & Bad of Brand Consistency When you think about the critical elements that make up any successful business, elements such as budgets, sales and staffing probably come to mind. Each one of these elements plays an intricate role in contributing to the success of a business. However, there is arguably an [...]

By | 2018-08-14T15:33:17+00:00 August 14th, 2018|Branding|0 Comments

Millennial Buying Trends From a Millennial’s Perspective 

Millennial Buying Trends From a Millennial's Perspective As a Millennial myself, I like to think that I have a pretty firm grasp on the buying trends and habits of my generation. As Millennials are defined as any person born between the years of 1980 and 1996, this generation falls between the ages of [...]

By | 2018-08-07T15:11:19+00:00 August 7th, 2018|Trends|0 Comments

The Benefits of Employee Retention

The Benefits of Employee Retention It may be cliche, but employees are truly the most valuable asset that any company harnesses in its tool belt. Sure, conducting business in an impressive office space and maintaining state-of-the-art technology are valuable tools to have, but it’s the people that you employ who are utilizing those [...]

By | 2018-07-25T16:22:18+00:00 July 17th, 2018|Welcome|0 Comments