As the winter months are now firmly in the rear view, the snow has melted and the grass is starting to green. What does this mean for businesses? Golf is back in full swing and so is the opportunity to shoot a round or two with clients and prospects alike.
The golf course really is the conference room of the summer. The sun is shining, birds are chirping and fresh air fills your lungs. Take a moment to imagine yourself out on the course. It’s probably a bit more serene than being cooped up in that same conference room that you’ve been held captive in during the winter now isn’t it? Take the opportunity to get out of the office, enjoy yourself and enjoy the feeling of exhilaration that you get when you close a deal, because that’s exactly what you’ll be able to do between the shanks and the slices.
Whether you’re hitting the links with clients or internal staff, you’ll enjoy yourself. So long as you can laugh at yourself along the way, because if your golf game looks anything like mine, you’ll need to have a good sense of humor. As a severely inconsistent golfer myself, I’ve found one constant in my golf game. This constant isn’t my drive and it certainly isn’t my short game, it’s my wardrobe. If you can’t shoot well, you might as well look good, right? At least that’s how I’ve always looked at it.
The game of golf sells itself, it provides a tremendous and informal opportunity to really get to know the people you’re working alongside. But if you’re looking to impress, think about creating an experience that represents your brand to compliment the round of golf itself. The provided list will give you a general idea of golf themed gifts that you could offer to your fellow golfers.
This list is just the tip of the iceberg when it comes to the branded golf products that you can select for your clients and staff. In many cases, it’s a good idea to blend a few of the listed items into a nice company care package. These corporate gifts are a great way to show clients and internal staff that you value them and it’s an extremely effective method of building loyalty. Not to mention, the next time your recipient is out on the course, you can bet that they’ll be using one of the products listed above. Wouldn’t it be nice if they were associating their relaxing round of golf with your brand?
In addition to these smaller and more intimate meetings that take place on the course, branded golf apparel and accessories are also great gifts to provide golfers at an outing or similar event. Whether the outing be commercial or private, business or recreational, giving participants a memento from the outing is a great added incentive for driving registration. On top of the initial registration, these gifts are a great way to ensure that these participants will continue supporting your event for years to come as it’s on their mind each time they’re on the course. That’s why it’s so important to select products that your recipients will use on a regular basis.
Whatever your circumstances, you can’t go wrong with branded golf apparel. Below is a form that you may choose to complete if you’re looking to start your next golf geared project today. But don’t wait too long, if you’re in a northern state like we are here in Massachusetts, we only have a few months left to capitalize on the warm weather!