Blog | Stran Solutions

How is Strän like Pokémon Go? (3 of 3)

Written by Sample HubSpot User | 7/28/16 6:49 AM
Continued from “Considerate Marketing with Pokémon Go and Millennials” and “What Pokémon Go Teaches us about Marketing and the 21st Century Lifestyle

As it turns out, our promotional marketing company is a lot more similar to the sensational augmented reality game than one may think…

We GAIN ACCESS to greater items the more time we spend in the business.

In Pokémon Go, gamers gain greater access to rare Pokémon and highly valued items like “ultra-balls” the longer they play and more experienced they become. At Strän, because of our 22 years of experience we have built a trusting relationship with the top vendors in the industry. This has given us buying power and access to some of the best product in the industry at the best possible price. The products may not be ultra-balls exactly, but they are highly valued and reliable. Plus, we have access to eco-friendly, union certified, and American made product.

We are GLOBAL.

One of the best things about Pokémon Go is the location mapping software that allows it to be played almost anywhere. All across the world, whether in a small town or major city, a Pokémon can be found. We too, have great global reach. By working with partners throughout the world, we can give our clients the ability to market to a global audience. We perform these services on a large scale or small scale in order to take advantage of costs savings and efficiency. We seek to be as wide spread and globally connected as the Pokémon that appear to be taking over the world.

We EVOLVE with the trends.

Pokémon constantly evolve into newer and better forms, and so do we. We attend multiple tradeshows throughout the year to keep on top of the latest trends and hot new items. Additionally, we have weekly meetings with suppliers in our corporate offices to review the newest items in their catalogs. This allows our teams to stay on the forefront of changing trends and offer creative new solutions all of the time. On top of that, we are at the technology forefront and are continually developing the most efficient technology platforms for our clients. We are a leader within our industry for the advanced e-Company stores and reporting systems we can provide. Like in Pokemon Go, our evolution is both exciting and advantageous for you.

We CUSTOMIZE.

Similar to the customized profile in the game, custom product is where our team shines. We create focused campaigns that are directed at our client’s particular consumer base. Customization gives customers something unique and allows our clients to stand out from their competition. Not only that, but personalization allows our clients to make an emotional connection between their consumer and their brand. We seek to build, improve and sustain the connection between your customer and your brand through personalization.  While customization brings an edge to the players in Pokemon Go, it can also bring a competitive edge to you and your brand.