Pencil Perfect

Here at Stran, we live and die promo. This is what we do day in and day out and we truly believe that it's an essential piece of any successful marketing effort as it drives brand recognition through heightened brand exposure from increased impressions. But who are we to not practice [...]

By | 2019-04-03T17:45:17+00:00 April 3rd, 2019|Branding, Promotional Products|0 Comments

Implementing QR Codes in Advertising

Implementing QR Codes in Advertising As we live in an increasingly digital age, business strategies must evolve to maintain relevance and the art of advertising is no exception. Technology is becoming a driving force in the way that advertisers get their message across to consumers, however, it has been proven that physically branded [...]

By | 2018-11-07T15:39:24+00:00 November 7th, 2018|Branding, Trends|0 Comments

Using Consumers as Marketers

Using Consumers as Marketers In an evolving market where gaining brand exposure shifts from desired to required, utilizing any and all marketing tools will separate your business from the competition. One seemingly obvious marketing tool that sometimes seems to fall to the wayside is using consumers as marketers. Billboards and paid ads are [...]

By | 2018-10-16T15:33:11+00:00 October 16th, 2018|Branding, Clients|0 Comments

Top 10 Trendy Products of the Winter

Top 10 Trendy Products of the Winter As we are now firmly in the mist of the fall, it is time to start thinking about what products will be trending for this upcoming winter season. To guide you along your branding journey, we have provided a list of the top-10 trendy winter product [...]

By | 2018-10-02T15:53:23+00:00 October 2nd, 2018|Branding, Holiday|0 Comments

The Importance of Dealer Loader Items in the Beverage Industry

The Importance of Dealer Loader Items in the Beverage Industry From education to retail, promotional products have their place in industries far and wide. However, an industry where branded merchandise can have a truly profound impact is in the beverage industry. It seems that craft breweries are popping up left and right, the [...]

By | 2018-09-18T11:20:20+00:00 September 18th, 2018|Branding|0 Comments

The 3 Pillars of Promotional Marketing

The 3 Pillars of Promotional Marketing When you hear the word “marketing” you probably think about advertising campaigns on TV and a clever sales pitch trying to encourage you to purchase a certain product. While to an extent that is true, there is a much deeper strategy behind marketing and it is broken [...]

By | 2018-09-04T12:48:52+00:00 September 4th, 2018|Branding, Promotional Marketing|0 Comments

Improving Brand Consistency

The Good & Bad of Brand Consistency When you think about the critical elements that make up any successful business, elements such as budgets, sales and staffing probably come to mind. Each one of these elements plays an intricate role in contributing to the success of a business. However, there is arguably an [...]

By | 2018-08-14T15:33:17+00:00 August 14th, 2018|Branding|0 Comments