Spotlight On Stran
One holiday season. Two social media photo contests. So many prizes.
We're engaging our team and our network by doing what we do best; taking merch to the next level. Our internal team has the opportunity to win prizes by snapping photos of the elusive "Stranimal", while our client and partner network has to flex their gamer skills for the chance to win a full size arcade game.
First up: the inaugural Stranimal Photo Contest!
We introduced our mascot — the Stranimal — earlier this year as part of our refreshed branding_. To celebrate our 30th anniversary, every Stran employee received a box of swag including their very own Stranimal plush doll.
With much of our team off-site and enjoying the holidays with family, we invited everyone to join in a fun activity: snap a photo of your Stranimal in action, post it on social, and share it with our internal team for a chance to win a prize.
It’s just one more way we’re using merch to spark creativity, build excitement, and bring our team closer—even from a distance.
Leveling up: Client-wide Ms. Pac-Man Contest
We’re feeling the holiday spirit this season and couldn’t resist sending a special gift box to our amazing clients and partners.
The theme? A throwback to the 90s with some seriously fun swag.
The standout item? A mini, fully-functional Ms. Pac-Man game!
Not only does it bring back those iconic arcade vibes, but it also sparked some friendly competition.
If you received a mini Ms. Pac-Man from us, here’s your chance to level up: Snap a photo or video of your high score, post it on social, and tag us. You’ll be entered to win the ultimate prize—a full-size Ms. Pac-Man game for your office, home, or favorite hangout spot.
Ready, set… play!
Product Pick:
Culture Pop Dry January Kit
Leave it to an emerging brand to think of outside-the-box marketing ideas. Culture Pop, a probiotic soda brand that's rapidly gaining popularity, came up with the brilliant plan to host a "Dry January" social media influencer campaign.
Read more about their creative merch program below!
Culture Pop's target audience is Millennials and Gen Zers who want to enjoy a fizzy cocktail without the booze. The Culture Pop team recognized that the popular "Dry January" trend was the perfect way to introduce their product to a larger market.
We worked with Culture Pop to develop a truly unique offering: a custom "fridge" box stocked with a one month supply of Culture Pop bevvies. The growing brand sent this box to a group of social media influencers as part of a Brand Awarness Campaign.
From The Blog
Do More with Your Branded Merch
One of the best ways to form lasting connections with your audience is to leverage swag that's stylish AND practical. Even more? Why not choose products that have a positive impact on people and the planet.
This year we're inviting you to make your merch programs go a little further by opting for sustainable products or brands with giving back in their mission.
Industry News: PPAI Expo
The PPAI Expo is the biggest industry event of the year, and you can bet we'll be there with our team to soak up the latest trends and insights!
But visiting this tradeshow isn't all about product; we're taking this opportunity to invest in team training, new network connections, and more.
Want to learn how we leverage this annual event to stay on top of our game? Read our tradeshow breakdown below!
